We are seeking a highly creative and data-driven Marketing Specialist to join our dynamic team. The ideal candidate will be responsible for experimenting with various marketing channels, collecting and analyzing data to determine effectiveness, working with contractors, and identifying the most efficient strategies and partners. This role requires a deep understanding of marketing analytics, strong creative skills, and the ability to work with large datasets.
Job:
#000049
Location:
Ukraine
Language:
Ukr/Eng
Employment type:
Remote, Full-time
Status Job:
ACTIVE
Responsibilities
Test and evaluate different marketing channels, including digital, social media, email marketing, content marketing, SEO, and PPC campaigns, and much more that isn't so obvious
Develop and execute A/B tests to optimize marketing efforts
Gather and analyze data from various marketing campaigns to measure effectiveness and ROI
Utilize analytics tools to track performance metrics and generate insights
Identify, hire, and manage external contractors for various marketing projects
Evaluate contractor performance and ensure alignment with company goals and standards
Develop and implement creative marketing strategies to enhance brand awareness and drive lead generation
Collaborate with the design team to create engaging and effective marketing materials
Conduct market research to identify trends, opportunities, and competitive landscape
Provide actionable insights to inform marketing strategies and campaigns
Prepare and present regular reports on marketing activities, performance, and ROI to senior management
Make data-driven recommendations for future marketing initiatives
Qualifications
Minimum of 5 years of experience in marketing, with a focus on data analysis and channel testing
Strong analytical skills and experience working with large datasets
Proficiency in marketing analytics tools (e.g., Google Analytics, HubSpot, SEMrush)
Excellent project management and organizational skills
Proven experience managing external contractors and vendors
Creative thinker with a strong eye for design and detail
Excellent written and verbal communication skills
Ability to work independently and as part of a team in a fast-paced environment
We offer:
The decent salary level and regular revision based on performance review results
Employment by individual entrepreneur/self-employment contract without the need to be based in a specific location
Time off throughout the year: 15 paid working days a year of vacation, national holidays due to the Ukrainian calendar, up to 15 days a year of unpaid leave, unlimited unpaid leave days in case of working off
Regular long-term working hours (40 hours a week), flexible schedules
English classes
Professional development support through conferences and paid qualified education